B2B SALES AI — OUTBOUND, DONE RIGHT

47% Connect Rate.300+ Qualified Meetings, Per AI SDR, Per Month.

LinkedIn intelligence, intent signals, and multi-channel outreach — wired natively into Salesforce or HubSpot. Every touch is personalized by Claude on a verifiable dossier, not a mail-merge template.

47% connect rate
300+ meetings/month
8x cheaper than SDR
2-week setup
WHY OUTBOUND IS BROKEN

Every Outbound Failure Mode, Mapped

We have run outbound for B2B SaaS, professional services, and recruitment firms. These five failures are universal.

Connect Rates Below 4%

Your SDRs dial 80-100 numbers a day and connect with fewer than 4 humans

Cold Lists, No Intent Layer

You buy lists from one vendor, never cross-reference intent or technographics

Generic Sequences That Get Filtered

Mail-merged {first_name} + {company} templates land in promotions or get reported

SDR Headcount Doesn't Scale

Each new SDR costs $90K-$140K loaded, takes 3 months to ramp, and churns inside 14 months

CRM Is a Black Hole

Reps log activity manually (or skip it), so the CRM never reflects what actually happened

Connect Rates Below 4%

The Failure Mode

Your SDRs dial 80-100 numbers a day and connect with fewer than 4 humans

Downstream Impact

Reps burn out, pipeline stalls, leadership blames the list when the real issue is data + timing

Real Cost

$140 per connected conversation in fully-loaded SDR time

Engineering take: none of these are sales-talent problems. They are data, signal, and orchestration problems.

WHAT THE SYSTEM ACTUALLY DOES

Six Capabilities, One SystemWired Native to Your CRM

No bolt-on Chrome extensions. No copy-paste from another tab. Everything runs inside Salesforce or HubSpot.

Before

4% connect rate, no targeting

After

Intent-triggered dialing

47% connect rate
Before

Generic templates

After

Claude-personalized per prospect

8-12% reply rates
Before

Hire-and-train cycle

After

AI SDR scales by API

8x cost reduction
Before

Manual CRM logging

After

Auto-sync to Salesforce / HubSpot

100% activity capture
Before

Single channel

After

Email + LinkedIn + Voice + WhatsApp

300+ meetings/month

Multi-Vendor Contact Enrichment

Apollo + ZoomInfo + Cognism unified into one waterfall. We pick the highest-confidence direct dial per prospect and write it back to your CRM with provenance.

Intent Signal Aggregation

6sense and Bombora streamed in real time. The sequencer only fires when an account crosses a configurable topic-intensity threshold — no more cold-list spray.

Per-Prospect LLM Personalization

Anthropic Claude drafts each touch against a structured dossier (LinkedIn posts, role history, funding, tech stack). Every claim cites a source the rep can defend on the call.

Multi-Channel Sequencer

Email (Gmail / Outlook), LinkedIn Sales Navigator, Twilio Voice with local-presence, WhatsApp via Twilio Conversations. Outreach and Salesloft supported as fallback execution layers.

AI Voice Agent for Qualification

When a live answer hits, the Claude-driven voice agent runs MEDDPICC qualification, books straight into Calendly, and writes the call recording + transcript to the Opportunity record.

Native CRM Activity Logging

Bi-directional sync to Salesforce Sales Cloud (REST + Bulk API), HubSpot Sales Hub, and Pipedrive. Every email, call, and reply lands on the right Contact + Account with full custom-field support.

ARCHITECTURE

The Pipeline, End to End

ICP definition through booked meeting in seven stages. Every stage is observable and replayable.

1

ICP Definition

Firmographic + technographic + role filters codified as a queryable spec, versioned in Git.

2

LinkedIn + Contact Enrichment

Apollo + ZoomInfo + Cognism waterfall, augmented with LinkedIn Sales Navigator role data.

3

Intent Signal Aggregation

G2 buyer intent + 6sense account scores + Bombora topic surges merged into one priority queue.

4

Multi-Channel Sequencer

Email + LinkedIn + Twilio Voice + WhatsApp orchestrated with per-channel cadence rules and global throttling.

5

Per-Prospect Personalization

Anthropic Claude generates each touch from the dossier — never a template. Drafts are cached + auditable.

6

CRM Activity Logging

Bi-directional sync to Salesforce or HubSpot. Activities, recordings, and sequence state mirror in real time.

7

Meeting Booked

Calendly / Cal.com hands the booked meeting to the AE with the full dossier + call transcript attached.

Named Stack

Apollo · ZoomInfo · Cognism · LinkedIn Sales Nav · 6sense · Bombora · Anthropic Claude · Twilio Voice/SMS/WhatsApp · Outreach · Salesloft · Salesforce · HubSpot · Calendly.

WHO THIS IS FOR

Industries Where We Have Shipped This

Five segments where outbound math breaks down without AI — and where named tech stack changes the unit economics.

B2B SaaS

Mid-market SaaS targeting VP-Sales/CRO. Apollo + 6sense pulls accounts hitting topic spikes on category keywords; AI runs LinkedIn + email + voice cadence. A multi-family-office SaaS we built for booked 280 demos in its first quarter live.

Professional Services

Legal, consulting, and accounting firms with 30-90 day sales cycles. Cognism + LinkedIn Sales Nav enrich partner-level contacts; Claude drafts a referral-quality opener citing the prospect's recent case or filing.

Enterprise Tech Vendors

Selling 6-figure ACVs into enterprise IT. Bombora intent surfaces account-level intensity; the sequencer multi-threads CISO + VP Infra + Director simultaneously, with Twilio voice handling the executive callback.

Recruitment (RPO)

RPO firms selling retained or contingent search. AI pulls LinkedIn role-change signals, prioritizes accounts that just lost a senior IC or leader, and books fit calls with talent leaders in under 14 days from signal.

Agency New-Business

Performance, brand, and AI agencies hunting net-new logos. Tracks competitor agency switches, ad-spend pullbacks via BuiltWith + AdLib signals, and runs founder-voice outreach with verifiable personalization.

MEASURED OUTCOMES

Numbers We Will Defend on a Call

Aggregates across B2B SaaS, professional services, and RPO deployments. We will walk you through the cohort math live.

47%
Connect rate on outbound calls
Previously: 3-4%
300+
Qualified meetings/month per AI SDR
Previously: 30-50
8x
Cost reduction vs. human SDR
Previously: Baseline
12 days
Sales cycle reduction
Previously: Baseline

Model Your Pipeline Unit Economics

Bring your current cost-per-meeting and pipeline targets. We will build the comparison live.

IMPLEMENTATION

Two Weeks to First Sequence, Six Weeks to Full Production

We have run this implementation more than fifty times. The plan below is the actual plan, not a marketing ladder.

Week 1

ICP + CRM Wiring

Define ICP filters, ingest your value props and objection playbook, wire bi-directional sync to Salesforce or HubSpot

1
Week 2

First Production Sequence

Ship email + LinkedIn sequence on a 200-prospect pilot list with Claude-generated personalization

2
Week 3-5

Add Intent + Voice Channels

Layer 6sense and Bombora intent signals; activate Twilio voice with local-presence dialing and AI qualification agent

3
Week 6

Multi-Channel Production

WhatsApp via Twilio Conversations, multi-threading to peer titles, full attribution dashboards live in your warehouse

4
FAQ

Engineering Questions, Direct Answers

The questions a thoughtful Head of Sales, RevOps lead, or CTO asks us in the first call.

We combine Apollo + ZoomInfo + Cognism for direct-dial enrichment, layer 6sense and Bombora intent signals to call accounts when buying intent spikes, and use Twilio Voice with local-presence dialing. The AI dialer triages voicemail vs. live answer in under 800ms and routes live calls to a human rep or to a Claude-driven voice agent depending on the play.
50+
Projects delivered
96%
Client satisfaction
4
Production AI products
US, UAE & PK
Clients in
READY TO RUN OUTBOUND THAT ACTUALLY CONNECTS?

Stop Hiring SDRs You Cannot Scale

An engineering call, not a discovery call. Bring your CRM, your ICP, and your current pipeline math. We will architect the deployment live.

Teams using this system book 300+ qualified meetings per AI SDR, per month

✓ Two-week setup✓ Bi-directional CRM sync✓ Named integrations, no Chrome extensions